Data helps you make better decisions, faster. That translates into more sales, happier customers and reduced costs..
Merchandisers need to know how to allocate valuable display space to meet sales targets per store and across the fleet. Sensmi’s wave and pick-up sensors provide them with accurate information on the products that excite shoppers’ interest – what they pick up and interact with, what they pass by, and what they eventually take home.
Sensmi’s footfall, wave, and pick-up sensors help marketers understand the flow of customer traffic, as well as the effectiveness of in-store promotional content, during pilot and implementation phases. Most compellingly, Sensmi equips them to deliver highly relevant content when it will have the most immediate impact – directly in front of the shopper engaged with the product.
Retail operations teams, store and franchise managers, and buyers could all do with better tools to identify opportunities for growth, allocate resources intelligently, and benchmark and improve performance. With Sensmi, they are empowered to measure traffic, dwell time, and product lifts accurately and anonymously. All done in real-time and integrated with sales, staffing, and marketing data for deeper insights into store and fleet.
Resellers, systems integrators, and other retailer partners want to provide them with easily managed technology that streamlines content delivery, saves costs, and brings in new sources of revenue. With Sensmi, they can offer a powerful set of solutions designed for maximal interoperability in the widest possible spectrum of retail categories.